TSBDC Virtual Social Media & Digital Marketing Workshop

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Name: TSBDC Virtual Social Media & Digital Marketing Workshop
Date: April 13, 2021
Time: 9:00 AM - 11:00 AM CDT
Website: Register Here
Event Description:

This online course will cover the following: *Deciding on Your Platforms – Learning the Functions and Business Uses for Social Media Platforms Covered: o Facebook o LinkedIn o YouTube o Instagram o Other o How to run effective campaigns that combine both offline and online marketing. o Tracking – effective use of free/paid tools to streamline you social media efforts and tracking *Social Media Plan Building, Building an effective Social Media Plan o Who and where are your best customers o Define your voice o Why would someone want to connect with you on social media o What are the big ideas that are going to drive your campaign o Content allocation – who will implement your social media projects • Who – Who is going to do the work on your social media marketing • When - developing a calendar / schedule • Where - Office? Outside resources? Mobile? Computer? • What – What pieces of content do you need? Do you need an image repository? Videos? • Develop a detailed calendar to structure your social media activities

Speaker(s): 100 Cups Consulting - Jason Elkins

Location:
Virtual Event 
Date/Time Information:
Tuesday, April 13th, 2021
9-11am
Fees/Admission:
No fee
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